North Sea Jazz is the largest jazz festival of the Netherlands. The first edition of the Festival took place in 1976 in The Hague, Netherlands where internationally renowned jazz legends performed, such as Sarah Vaughan, Count Basie, Dizzy Gillespie and Stan Getz, as well as most Dutch avant-garde artists.
By now the artposter has become a yearly recurring element of the festival.
Since the festival moved to Rotterdam in 2006, the art poster is chosen from an annual competition for students of the Willem de Kooning Academy in Rotterdam. Mate was on of the finalists and his poster was exhibited at the festival.
The final design is the reminiscent of architectural plans within a trumpet. The inspiration was a precise architectural drawing that is the most important part of a new construction also led Rotterdam revive after WW2 and help the city to become world famous about its architecture. Jazz most probably seems the counterpart of architecture because of its free, improvisational, experimental nature, but it’s only true if we does not allow the jazz to be seen as a distinct, yet remarkable language to communicate. Mate’s design is the deconstruction of well-known symbols of both the drawing and the instrument.